Mon, Oct 6th, 2008
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When they're not hand-wringing over the recent drop in Apple's share price, Mac enthusiasts have been transfixed lately by the mystery product, code-named "brick," that's due for release later this month.
Some bloggers and pundits have suggested it might be a new iteration of Apple TV or an updated Mac Mini. But according to a report on 9to5Mac.com, "brick" refers not to what it is, but how it's made. The Web site, which cites an anonymous source, says the code name has to do with a manufacturing process for Apple's MacBook and MacBook Pro lines of laptops. Apple (AAPL) will build the notebook out of a single piece of carved-out aluminum—a brick.
Whatever it signifies, the new computer may be precisely what Apple Chief Financial Officer Peter Oppenheimer meant when he referred to a "new product transition that I can't talk about yet" during Apple's most recent earnings conference call in July. The transition is among the reasons Apple said it expects to make lower gross profit margins (BusinessWeek.com, 7/22/08) during the next several quarters.
But if the new product does prove to be a notebook made from a block of aluminum, how much pressure are Apple's margins likely to undergo? More to the point, would Apple's brick be a brick? Read more...
Related stories from top sites:
- iPhone goes on sale in China
At long last, citizens of the world’s most populous country can buy iPhones on their own shores, as the device went on sale in China over the weekend. Rumors of a deal with China stretch back to 2007... - Inside Apple's iPhone subscription accounting changes
Apple's April 2007 Q2 earnings call announced that the company planned to book revenue for its new iPhone and Apple TV using the "subscription method of accounting," a decision that startled analysts and left many users confused... - Apple says cheaper new products in the pipeline
After announcing spectacular Q4 results, Apple's Chief Financial Officer Peter Oppenheimer explained to analysts that the company is projecting lower growth in future revenues and profit margins due to cheap new products in the company's pipeline.
- Another strong quarter for Apple; credit strong iPhone, Mac sales
updated: Apple said today that Mac computers and iPhones saw strong year-over-year sales jumps in the fourth quarter, allowing the company to once again beat Wall Street's...
- Four Things to Follow in Apple's Earnings Announcement
Apple will announce its quarterly earnings Monday afternoon. As always, you can follow Apple's 2 p.m. PT conference call with Wall Street analysts with live coverage of the event at Macworld.
- Will Apple kill off the iPod Classic?
If you've read the stories on Apple's latest earnings, you may have noticed that Apple Chief Financial Officer Peter Oppenheimer took the time break out the sales of each model in theiPod franchise...
- Reassessing the Apple Tax
Macs are often criticized for the high price of their hardware. This so-called Apple tax is the premium that Apple computers usually cost over comparably equipped PCs...
Related videos from YouTube:
- Olin BusinessWeek VideoWashington University in St. Louis Olin Business School Submission.
- Reuters Business WeekJun. 8 - A volatile week on Wall Street ends with a relief rally for the Dow. *TD Ameritrade is under pressure to merge. *Prudential Financial closes a core division. *Apple will start selling its iPhone June 29th ...
- Reuters Business WeekAug. 31 - Emotions ran high as Wall Street waded through the subprime turmoil and the credit crunch, but President Bush and Fed Chairman Ben Bernanke reassured investors by the end of the week ...
- Reuters Business WeekSep. 7 - The week was a rough one for Wall Street after dismal reports on the labor market and the housing sector fueled fears of a US recession. Apple took the wraps off new iPod models and a price cut for the iPhone, but not everyone applauded ...
Related stories from Digg:
Uncovering Steve Jobs' Presentation Secrets
For his new book, communications coach Carmine Gallo watched hours of Jobs' keynotes. Here he identifies the five elements of every presentation by the Apple CEO.(People)
MikeDevlinoThu, Nov 5th, 200933 Diggs, 0 CommentsApple iPhone's China Problem - BusinessWeek
Apparently, China is impervious to Apple iPhone's charm. Apple's local partner, China Unicom, has only sold 5,000 units since the iPhone debuted in the country last week, according to reports. What's going on? Some observers blame the iPhone's high price. But consultant iSuppli points fingers at a different culprit: The Chinese gray market for the (Apple)
sabremetricsWed, Nov 4th, 200933 Diggs, 0 CommentsDo-It-Yourself iPhone Apps
Services that do the coding for you make it easy for nontechies to create iPhone apps. Applications to the Apple App Store are exploding(Apple)
1od1Mon, Nov 2nd, 20094 Diggs, 0 Comments
If Apple can do this then they should go in for it for it is will establish their supremacy in this sector and it will take some time for others to catch up. If they are successful in pulling this of then it speaks a lot about how the business is being managed and how loyal employees are to their company for no information is being leaked.
Oct 6th, 2008
Apple is one the few companies that may design and manufacture at the same time, and both well. So I’m not surprised if Apple build some factories and produce something herself, she has the ability.
Oct 7th, 2008
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