Microsoft Windows 7: Getting More Bullish

Jul 13th, 2009 - BusinessWeek

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ByPeter Burrows andAaron Ricadela

On the day Microsoft (MSFT) unveiled the next version of its Office suite of productivity programs, company executives were hoping they could also generate buzz for the next version of the Windows operating system.

During a July 13 keynote, Windows marketing chief Bill Veghte noted that companies running Windows 7 include BMW (BMWG.DE), T-Mobile (DT), and Del Monte Foods (DLM) and that Microsoft has had to turn away others that wanted to become early testers.

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