at&t's Rivals Still Seek Answer To iphone

Nov 6th, 2009 - Wall Street Journal

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AT&T Inc. (T) dominated the U.S. wireless market in the third quarter with a huge run up in iPhone sales, but rivals are stepping up their game as the crucial holiday season approaches.

Verizon Wireless, the nation's largest mobile operator in terms of customers, and No. 3 carrier Sprint Nextel Corp. (S) plan to unleash another wave of devices that mimic the iPhone's most popular features. They've also taken other steps, like partnering with Google Inc. (GOOG) and, in the case of Sprint and T-Mobile USA, offering cheaper "all-you-can-eat" plans to boost sales.

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